- Three-time founder: Runnr (acquired by Zomato), StayAbode (acquired by Housr)
- Deep expertise in building and scaling asset-heavy, multi-city operations
- Leads GTM, product, fundraising, and people at Recove
Built by operators — not observers.
A founding team that has already built and exited businesses, scaled multi-city operations, run a Government of India mission, and shipped AI products at scale.
- 1999 batch ex-IAS · 25+ yrs urban infrastructure execution
- Mission Director, India's Smart Cities Mission (2018–2024)
- Commissioner — Pune, Kolhapur, Nagpur · HBS, HKS, NUS, IIT alumnus
- 9+ years in operations; ~5 years automotive procurement (~₹200 Cr p.a.)
- Founded Green Earth Industries — scaled to 150 T/mo plastic recovery in Bangalore
- Leads Recove's end-to-end supply chain & operations
- IIM alumnus; experience at McKinsey, NEOM (Saudi Arabia), and Ola
- Managed USD 50B+ capex; scaled teams of 300+; supported capital raises of USD 1B+
- Leads demand-side strategy and business finance at Recove
- Built AI supply chain platforms at Series A logistics-tech
- Computer vision, demand forecasting, ERP, compliance automation
- Building Recove's intelligence layer
Sinchith B A
- 3+ years in EPR and plastic waste management across India
- Managed 40,000+ MT of EPR operations for brands like HUL, P&G, Abbott India
- Worked with 100+ recyclers, vendor partners, and 20+ ULB engagements
- Drives production consistency across Recove facilities — fast resolution of output drops
- Strengthens Pune operations through efficient systems and floor leadership
- Owns dispatch logistics and invoicing across Bengaluru and Pune
Three forces converging — for the first time.
Market Scale
Plastic recycling market projected to grow USD 2.18B (2024) → USD 4.03B (2030) at ~11% CAGR. HDPE and PP recovery rates remain below 30% — the most underpenetrated, highest-opportunity segment.
Regulatory Tailwinds
EPR mandate requires 30% recycled plastic content today, rising to 60% within 2–3 years. Creates structural, non-discretionary demand for quality-assured pre-processors.
Technology Inflection
Computer vision, AI demand forecasting, and ERP traceability now make it possible to formalise what was always informal — creating a genuine moat for the first mover.
The people, plant, and process behind every kilo.
From sorting line to dispatch — the team and machines that move 600+ tonnes a month.













